AI in Marketing: Optimally utilize Artificial Intelligence with guidance from an experienced marketing agency
Artificial Intelligence (AI) is making its way into many areas of our daily lives – including marketing. Whether it’s ChatGPT, Google Bard, Bing Chat, Jarvis HuggingGPT, or AutoGPT – AI applications provide clear added value for marketing activities and are a crucial step towards increased efficiency and improved results. With the (partial) automation of processes and the associated increase in efficiency, AI will not just be another sub-area of digital marketing in the future but will impact all areas. It will become a necessity to stay competitive as a company in the future.
But what is the current state of AI use in marketing? What potentials and challenges can we expect in the future? Despite the hype around artificial intelligence, it is not a panacea and requires long-standing marketing expertise to achieve optimal results. As an experienced agency, we help to implement AI in your digital marketing strategy in a practical way – so it is not an obstacle for you, but truly contributes to improving your processes.
Evaluation of the initial Situation
We analyze your current situation and identify which AI solutions best fit your marketing goals. Together, we develop a tailored strategy for your success.
Opportunities & Risk Analysis
A thorough analysis of the opportunities and risks of AI applications in your marketing allows us to find the optimal solutions for your business and identify potential problems early on.
Workshops, Seminars & Courses
Our range of workshops, seminars, and courses provide you and your team with the necessary know-how to effectively deploy AI technologies and LLMs in your marketing channels and exploit their full potential.
Prompt Engineering
The art of asking the right questions is essential in the age of ChatGPT. Based on our experience, we assist in developing the correct prompts for AI applications, ensuring they are effectively and precisely aligned with your requirements.
Selection of Suitable AI Tools
In addition to ChatGPT, we also advise you on the selection of other AI tools and plugins to find the right tool for your individual needs. In this way, you can utilize the best technologies for your marketing strategy.
Implementation & Training
We accompany your company in the implementation of AI solutions and provide training, coaching, and support for your team to ensure that you fully exploit the potential of Artificial Intelligence in marketing.
Why Choose AnalyticaA?
In a world where Artificial Intelligence (AI) is gaining importance, it is crucial to have the right partner for integration in marketing. AnalyticaA is that partner: We are anything but ordinary – and our approach is analytical, innovative, and personal.
Successful AI marketing strategies require a thorough analysis of the initial situation and clearly defined goals. At AnalyticaA, we work closely with you to develop a customer-centric approach that meets your challenges and considers the market situation. Because context is key, especially in AI in marketing.
We implement new technologies sensibly, practically, and with measurable success – without losing focus on the customer as a person.
AnalyticaA is the right partner when it comes to integrating artificial intelligence into your marketing channels. Whether SEA, SEO, Social Media, Affiliate, or Digital Analytics, whether B2B, Marketplace, Amazon, or App Marketing – our expertise and our experience distinguish us and enable us to provide optimal support. Do you have any questions? Don’t hesitate to contact us!
AI in Focus: Consulting & Workshops with AnalyticaA
WHAT SETS US APART
- Individual consultation: Tailored AI solutions in marketing by experienced experts.
- Understandable action recommendations: Translating AI complexity into clear, implementable steps.
- Successful growth: AI technologies to accelerate growth through appropriate marketing channels.
- B2C & B2B expertise: Comprehensive experience in different industries and markets.
- Continuous training: Employees are up-to-date with AI technology for optimal results.
- Flexible offers: Solutions for different budgets without compromising on quality.
ANY FURTHER QUESTIONS?
WE WOULD BE DELIGHTED TO ADVISE YOU
Sebastian Schuch | Teamlead AI Marketing
The collaboration with AnalyticaA’s performance team continues to yield significant increases in our performance marketing KPIs. The agency enables us to accelerate our growth in joint projects with global players in digital marketing. AnalyticaA also provides us with ongoing advice on complex issues and always on a high technical level. The cooperation was structured from the beginning, personally very pleasant and always characterized by mutual trust.
We sought a strategy & performance agency with technological expertise for our B2B SaaS app with 20 million downloads. The goal is to position ourselves internationally, especially on the U.S. market, with profitable target groups and to increase our paid subscriptions. We are pleased to have found this agency as a sparring partner. In particular, we would like to emphasize the very positive, proactive, analytical, and strategic approach. Thanks to AnalyticaA as a partner, we achieved 100 % new subscriber growth year-on-year and made the performance management of the channels (PPC, SEO, Social, Apple Ads …) in particular more scalable.
